FOCUSED & RESILIENT
SAMUDERA SHIPPING LINE LTD
ANNUAL REPORT 2015
23
Corporate Social Responsibility (“CSR”)
Be it helping the needy or doing our part
to take up environmentally-friendly steps
in the office, Samudera strives to align
our business strategy with sustainable
corporate social responsibility initiatives,
and contribute meaningfully to the
community we live in.
Contributing to the Local Community
2015 marked our inaugural collaboration
with the Singapore Red Cross. We organised
a blood donation drive and invited both our
employees and tenants of 6 Raffles Quay,
where our office is based, to participate in
the event. Given the salient need for blood
donors in Singapore, we were heartened
by the support that we received for the
initiative.
In May 2015, we organised a company-wide
collection of donated items for the Salvation
Army. Many of our employees contributed
to this initiative and we consolidated and
delivered these items to the Salvation
Army’s Family Thrift Store.
Where our objectives are aligned, we are also
open to supporting the local CSR efforts of
other corporations. During the year we made
a cash donation to the United Overseas Bank
(UOB) Heartbeat Run/Walk – a meaningful
programme which raises funds in support
of the arts, education and children with
special needs. The selected beneficiaries
in 2015 were the Association for Persons
with Special Needs (APSN) Katong School,
Movement for the Intellectually Disabled of
Singapore (MINDS) Towner Gardens School
and Pathlight School.
CO R P O R AT E
S O C I A L R E S P O N S I B I L I T Y
ReachingOut to the Global Community
Beyond Singapore shores, we also made
a financial contribution towards the
humanitarian efforts in Nepal after the major
earthquakes that shook the country in April
and May 2015. In addition to the Company’s
donation, our employees also contributed in
their own capacity to this initiative.
The Company is also reaching out to needy
students in a primary school in Batam,
Indonesia. In order to understand the
school’s specific needs and situation better,
we visited the school and interacted with
the students and staff there. Samudera
is committed to supporting the school
by providing funds for the building and
maintenance of school’s facilities. We also
organised educational programs for the
students on practical subjects such as health
and cleanliness. We believe that this is an
investment to prepare these young lives for
a brighter future in the long run.
Caring for the Environment
Samudera believes that every effort counts
in creating a green environment and
we are intentional in advocating
environmentally friendly office practices.
By encouraging our staff to utilise paper
efficiently, or go paperless and not print
hard copies unnecessarily, we can conserve
both energy and paper. Taking this initiative
further, we had recently replaced hardcopy
monthly payslips and leave application forms
with online electronic versions. Not only
does this reduces our printing volume,
this also benefits our employees as they
can access their records conveniently
from their office workstations.
